Music and wine tasting: an experimental neuromarketing study
نویسندگان
چکیده
منابع مشابه
Tasting the Wine Culture: the Design of an Experience
This paper aims to report on an interaction design project focussed on collective spaces. It describes a pilot study exploring possible applications of a design method based on multidisciplinary approach and co-evolutionary process to a particular context. Outcomes of the design process are discussed and considerations about the adoption of the specific design approach are expressed.
متن کاملAnalyses of Wine-Tasting Data: A Tutorial*
The purpose of this paper is to provide a tutorial of data analysis methods for answering questions that arise in analyzing data from wine-tasting events: (i) measuring agreement of two judges and its extension tom judges; (ii) making comparisons of judges across years; (iii) comparing two wines; (iv) designing tasting procedures to reduce burden of multiple tastings; (v) ranking of judges; and...
متن کاملColorimetric Sensor Array for White Wine Tasting
A colorimetric sensor array was developed to characterize and quantify the taste of white wines. A charge-coupled device (CCD) camera captured images of the sensor array from 23 different white wine samples, and the change in the R, G, B color components from the control were analyzed by principal component analysis. Additionally, high performance liquid chromatography (HPLC) was used to analyz...
متن کاملDoes Music Influence the Multisensory Tasting Experience?
EXPERIENCE? FELIPE REINOSO CARVALHO, RAYMOND VAN EE, MONIKA RYCHTARIKOVA, ABDELLAH TOUHAFI, KRIS STEENHAUT, DOMINIQUE PERSOONE, CHARLES SPENCE and MARC LEMAN Department of Electronics and Informatics (ETRO), Vrije Universiteit Brussel, Brussels, Belgium Department of Experimental Psychology, KU Leuven, Leuven, Belgium Department of Biophysics, Donders Institute, Radboud University, Nijmegen, Th...
متن کاملWine Tasting, Blind and Otherwise: Blindness as a Perceptual Limitation
Now — from which commune in Médoc does it come? That also, by elimination, should be not too difficult to decide. Margaux? No. It cannot be Margaux. It has not the violent bouquet of a Margaux. Pauillac? It cannot be Pauillac, either. It is too tender, too gentle and wistful for a Pauillac. The wine of Pauillac has a character that is almost imperious in its taste. And also, to me, a Pauillac c...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
ژورنال
عنوان ژورنال: British Food Journal
سال: 2019
ISSN: 0007-070X
DOI: 10.1108/bfj-06-2019-0434